Advocacy & PR   

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For CFTFK, USA and its partners VHAI, AFTC, PHFI, etc, we have worked extensively to help formulate the strategy, conduct media relations, PR and gather market intelligence to implement the long-awaited and contentious public smoking ban and pictorial warnings on the tobacco products in India, as part of our commitment to the FCTC and Tobacco Free Initiative (TFI).

THOT™ was commissioned for Advocacy to create an enabling environment for introduction of Pneumococcal vaccine in the National RI system. THOT™ designed and led the Advocacy and Communications plan on behalf of SAPNA/IndiaCLEN (Indian Clinical Epidemiological Network) to influence the Pneumococcal Vaccine policy at the National level.

 PSI, India
THOT™ has conducted policy reviews & advocacy plans on RSBY for PSI, India. We have also conducted a health insurance sector situation analysis, feasibility report and strategy for PSI.

THOT™ worked successfully on National policy enhancement for a NGO Beneficiary Advocate in the GoI’s flagship public health insurance scheme RSBY. This was followed by a successful pan-India advocacy with State Governments of UP, Himachal Pradesh, Punjab, Chattisgarh, Goa, Karnataka and Kerala for a possible role for PSI in health insurance in India, with a special focus on the Union Ministry of Labour’s Rashtriya Swasthya Bima Yojana (RSBY) for the BPL populations.